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DIY-ing Your Sales Process?

DIY-ing Your Sales Process?

You’re probably thinking that automation of your sales processes is going to be too expensive, and therefore the pain of DIY-ing your entire online business presence is less than the pain of shelling out your hard- earned cash. However, you couldn’t be farther from...
Three Steps to Niche

Three Steps to Niche

If you’re not familiar with this common Business Concept 101, let me let you in on a little secret. When you focus your efforts on truly identifying the narrow window of clientele who can most benefit from the specific services you provide, your business will begin to...
FOMO has GOT TO GO

FOMO has GOT TO GO

I want to talk today about a trend that’s been bothering me: FOMO. Fear Of Missing Out.   FOMO is the reason why we get out of our warm, cozy beds at 10pm when a friend messages saying, “Hey! We’re meeting up at Murphy’s Irish Pub for drinks and corned beef....
Four Little- known Truths About Business

Four Little- known Truths About Business

When we see sales trickle in, or when we wake up to sales overnight in our inbox, it’s easy for us to view our business through rose- colored glasses.   Yet rose- colored glasses will lead us to blindness.  Especially when it comes to business....